Authorized wholesale partner · United States

We buy your inventory outright. Then we defend it.

Sahir Group is a purchasing partner, not a consignment reseller. We take title to the goods, pay on agreed terms, and run your US marketplace presence to the standard your brand team would sign off on.

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$0M
Inventory purchased in 2025
0+
Brand partners
0×
Avg. first-year growth
0%
MAP compliance record
HARLOW HOMEVeltraOAKMEREFjell & CoNORDSKABeaumont LaneATELIER RIVAKestrel Goods HARLOW HOMEVeltraOAKMEREFjell & CoNORDSKABeaumont LaneATELIER RIVAKestrel Goods

The problem we solve

Most brands don't lose the US market. They lose control of it.

Distribution in the United States rarely fails because demand isn't there. It fails because nobody owns the channel — and the damage shows up in your pricing, your imagery and your retail relationships.

01

Price erosion

Unauthorized sellers race each other to the bottom, your RRP collapses, and your legitimate retail accounts start asking why they can't compete. We consolidate the channel and hold the floor.

02

Listings you never approved

Phone photos, machine-translated bullets, wrong specifications. The first impression a US customer has of your brand is written by someone who has never seen your brand book. We rebuild every listing.

03

Stockouts that cost rankings

Going out of stock resets months of ranking momentum and hands the position to a competitor. We forecast 90 days ahead and carry buffer inventory at our own cost, not yours.

Our model

A buyer with an operator's discipline.

Agencies bill you monthly and leave the inventory risk on your balance sheet. Traders buy cheap and vanish into the marketplace. We do neither — we purchase the goods, then operate the channel as if the brand were our own.

Working with a typical reseller

  • You discover the seller after the damage is done
  • Pricing undercut with no accountability
  • Listing content outside your control
  • No forecast, no planning visibility
  • Your retail partners lose confidence

Working with Sahir Group

  • A named account contact and a signed agreement
  • MAP floors respected across every channel
  • Listing content submitted for your approval
  • Quarterly forecasts you can produce against
  • A channel your other partners can price alongside

How a partnership starts

Four steps — and the first two cost you nothing.

We don't ask for exclusivity, a retainer, or a large opening order. We ask for a line sheet and the chance to show you what your brand currently looks like in the United States.

STEP 01

Line sheet

You send wholesale pricing, MOQs and available SKUs. We sign an NDA first if you prefer.

STEP 02

Channel audit

We map every seller, price point and listing carrying your brand in the US, and send you the report. Free, no obligation.

STEP 03

Opening order

A deliberately small first purchase order, paid in advance, so you judge us on delivered results rather than promises.

STEP 04

Scale and terms

Quarterly forecasts, standing purchase orders and agreed payment terms once both sides are confident.

From our partners

“They took our US marketplace revenue from roughly $18k to $140k a month in three quarters — and we stopped getting angry emails from our retail accounts about pricing.”

Director of Wholesale  ·  Harlow Home

“We had eleven unauthorized sellers on our listings. Sahir cleared the channel in four months and our average selling price came back up 22%.”

Head of International  ·  Fjell & Co

“The part we didn't expect: they buy the stock. Our cash flow improved the same quarter we signed, before a single listing was rebuilt.”

Founder  ·  Atelier Riva

Put it in the contract

What we're willing to commit to in writing.

Every point below goes into the partnership agreement. If we breach one, you have a contractual remedy — not a difficult conversation.

01

MAP compliance

We will not list below the minimum advertised price you set, on any channel, at any time — including promotional periods, unless you approve them.

02

Channel restriction

We sell only on the channels named in the agreement. No unauthorized redistribution, no wholesaling your goods on to third parties.

03

Content approval

Listing copy and imagery are submitted for your sign-off before publication, and every asset we create for your brand is yours to keep.

04

Clean exit

If the partnership ends, listings and brand registry control transfer back to you. No hostage-taking, no leverage clauses.

Questions brands ask first

The honest answers.

No. MAP compliance is written into our agreement, and it is the reason most brands work with us in the first place. If you find one of our listings below your floor, it is a breach of contract and we treat it that way.

We hold the same price floor your other partners are asked to hold, which means we compete on service and presentation rather than on discounting. In practice a disciplined marketplace channel protects your retail accounts, because it removes the unauthorized sellers they were losing to.

Opening orders are paid in advance, so you carry no risk on a new relationship. Once volume is established we typically move to agreed terms. We are flexible on MOQs for a first order — we would rather start small and grow than negotiate a large commitment neither side has earned yet.

You do. Brand registry, listing control and every asset we produce transfer back to you on exit. We consider anything else a conflict of interest.

Not to begin with. Some brands eventually ask us to become their exclusive US marketplace partner, because a single accountable seller is easier to police than several — but that is a decision for later, not a condition of starting.

Traditional distribution and marketplace operation are different disciplines. Many brands find their distributor handles physical retail well but has little real control over online listings and pricing. The audit will show you exactly where that gap sits, whether or not you work with us afterwards.

Start with the audit

Send your line sheet. We'll send back a picture of your brand in America.

A written report of every seller, price point and listing carrying your products in the US market. No cost, no obligation, and yours to keep whatever you decide.

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Prefer email? Write to info@sahirgroup.com.